J.P. Sauer & Sohn and Field Ethos Introduce The Exception Rifle in 9.3×62

Sauer - Field Ethos - The Exception Rifle

J.P. Sauer & Sohn and Field Ethos Introduce The Exception Rifle in 9.3×62

San Antonio, Texas (November 24, 2025) – J.P. Sauer & Sohn and Field Ethos introduce their latest collaboration – a limited-edition Sauer in 9.3×62 named The Exception. This adventure rifle is designed for the most challenging hunting adventures. It is the ultimate ‘working man’s adventure rifle’ and an exceptional value.

Developed in the early 1900s, the 9.3x62mm cartridge was widely used by German farmers and settlers in colonial Africa due to its effectiveness in taking a wide array of species from plains game to Cape Buffalo. The caliber’s versatility made it an easy choice for The Exception.

“The Exception is designed to handle any adventure you can throw at it while maintaining the classic look of a traditional safari rifle,” said Ron Dan, President, Field Ethos. “Using a Sauer in 9.3×62 as a base, we have added features you would find at 4x the price, and we have a rifle that can accompany you throughout the world. Tapping into the lineage and capabilities of the 9.3×62 cartridge, we now have a rifle that is as reliable as it is versatile.”

Featuring a grade 3 walnut stock, Sauer red safari recoil pad, and semi-weight barrel with 19mm taper, iron sights, and a barrel band sling stud, The Exception delivers German precision and accuracy. Sporting a customized Field Ethos magazine floor plate and a checkered steel bolt handle ball that handles like a dream, even with sweaty or muddy hands, this all-around rifle is engineered to excel in the most rugged terrain.

“Field Ethos embodies the spirit of adventure, traveling the globe to experience epic hunting and the challenges these quests often entail,” said Jason Evans, CEO, Blaser Group. “At J.P. Sauer & Sohn, we share their passion for hunting off the beaten path, and The Exception is our latest collaboration to provide hunters with a special, workhorse of a rifle that delivers accuracy and a level of performance far exceeding its price point.”

All sales of The Exception will be through Rivers & Glen Trading Co. Home – Rivers & Glen Trading Company Guns.

MSRP: $2,699.00

About Blaser Group                

The Blaser Group is the official U.S. importer for iconic German firearms brands Blaser, Mauser and J.P. Sauer; English gunmaker John Rigby & Co.; Minox optics and Liemke Thermal Optics. Established in 2006, the company which is based in San Antonio, Texas works with distributors, wholesalers, and over 200 authorized Blaser Group dealers across all North American states, with this figure continually growing. Today the Blaser Group’s industry-leading product portfolio includes bolt-action, combination rifles and over-and-under shotguns designed specifically for game hunters and competitive target shooters. Its custom shop offers exclusive engravings, design work, and custom finishing for bespoke guns. With recent innovations, Blaser Group has gone on to expand its product portfolio into cutting-edge optics and accessory lines.

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Special Edition 1911: 250th Anniversary USA Independence

Now Shipping: Girsan MC 1911 S – 250th Anniversary of U.S. Independence Special Edition Pistol

EAACorp is glad to announce its latest special edition Girsan MC 1911 model for the 250th Anniversary of U.S. Independence in 2026. This exclusive model celebrates the nation’s free spirit and the constitutional right to bear arms with a premium limited edition firearm made for collectors and patriots in mind.

This commemorative 1911 features laser engraved grips with a rendition of the Great Seal of the United States, an engraved slide with chrome finish, and PVD gold accent controls. Dressed for the occasion, each pistol stands out with its striking finish and the timeless appeal of the 1911 platform.

Limited quantities available, distributed by Lipsey’s and Sports South, this MC 1911 comes in a leather case with lock and a soft red lined foam, a true collector’s piece. Beyond its unique appearance, the pistol delivers the performance expected from the MC 1911 platform, chambered in .45 ACP, a reliable 8+1 capacity sidearm built with the attention to detail, fit and finish Girsan has produced for years.

Standard Features Include:

  • 5” Barrel. (S) Government Model
  • Extended Beavertail
  • Fully Adjustable Rear Sight
  • Ambidextrous Thumb Safety & Grip Safety
  • Front and Rear Deep Slide Serrations
  • Frame Checkering
  • EAA Limited Lifetime Warranty

SKU: 391094

MSRP: $979

Lipsey’s   Sports South


EAA Corp P.O. Box 3008 Cocoa, FL 32924

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Limited Series: Eleanor Available Now!

Daniel Defense Navigational email header.Daniel Defense Navigational email header.Daniel Defense Navigational email header.Daniel Defense Navigational email header.

Limited Series: Eleanor

AVAILABLE NOW

For years, many have chased rumors of an exact-spec build matching the UK Ministry of Defense configuration — a rifle carried by the Royal Marines, with an LPVO finished in true anodized FDE. Those rifles were always close, but missing a main component…the anodized FDE scope. Eleanor is the only U.S. release to feature the anodized FDE Vortex AMG EBR-22L on a build that closely resembles the Royal Marine’s rifle.

FEATURES:

Vortex AMG EBR-22L 1-10×24 MOA Scope – Built specifically for UK MOD

Custom M4A1 RISII in Desert Sand Cerakote

Radian Controls and B5 Furniture Daniel Defense Enhanced Trigger

DD Sling in FDE Dead Air Xeno Mount (Pinned and Welded)

Ruff’s Precision Manufacturing Delta Series Cantilever Mount

Pelican Case with Re-Set Organizer

GET YOURS

The Double D Foundation logo

WIN THIS GUN.

Enter now for your chance to win this kit through our non-profit partners at The Double D Foundation.

The mission of The Double D Foundation is to protect the Second Amendment by growing the number of Americans involved in the shooting sports, who understand the fundamentals of firearm safety, and share the core belief that the Second Amendment Defends the Rest.

ENTER RAFFLE

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Early Black Friday: Huge Savings on ECHO Thermal + Get a FREE Flashlight!

SIG SAUER

FIREARMS  SHOP  SALE  MAGS

Early Black Friday

Going Fast – Early Black Friday Deal: $1,000 Off the ECHO SV35-LRF

This is your shot to secure the Certified Refurbished ECHO SV35-LRF Thermal Laser Rangefinding Sight at an unprecedented $1,000 discount, but these units won’t last long. Also, score a FREE TANGO-MSR Compact when you purchase the ECHO CV25 Thermal Clip-on Sight.

More exclusive Early Black Friday product deals are coming soon, including the official launch of Black Friday this Thanksgiving morning!
Please note: these deals cannot be combined with any other offer or discount.

On all orders of $100 or more. Not valid for AK, HI or PR.

UNLOCK EARLY BLACK FRIDAY DEALS

Save $1,000 on the Certified Refurbished ECHO SV35-LRF

Save $1,000 on the Certified Refurbished ECHO SV35-LRF!

The ECHO SV Thermal Sight streamlines the shooting process, eliminating the need for additional devices, charts, and formulas — improving your performance with startling precision.

Switch between profiles seamlessly, while accessing all the information you need with an integrated 1,000-yard laser rangefinder and onboard environmental sensors. And record photos and videos to the internal 32GB solid-state storage. The ECHO SV Sight provides you with leading-edge capabilities, enabling you to surpass limitations and truly see all of your environment.

$2,999 $3,999.99

Or 4 payments of $750 with Sezzle.

SHOP THIS UNBEATABLE DEAL

Buy an ECHO CV25 Thermal Clip-On and Get (1) Free TANGO-MSR Riflescope!

Simply add the ECHO CV25 to your cart and (1) TANGO-MSR Compact 1-8x24mm (SFP) will be added to your cart only while supplies last!

A $499.99 Value!

BUY AN ECHO CV25 GET A FREE TANGO-MSR COMPACT RIFLESCOPE

Only on the SIG Webstore. Cannot be combined with any other offer.

GET YOUR FREE TANGO-MSR COMPACT SCOPE NOW

Check Out Other Deals Happening Now!

Buy a ROMEO8T Rifle Red Dot and Get (1) FREE JULIET3 Magnifier

Simply add the ROMEO8T to your cart and (1) JULIET3 3X MAGNIFIER will be added to your cart while supplies last!

A $359.99 Value!

Buy a ROMEO8T Rifle Red Dot Sight and get (1) free JULIET3 Magnifier with purchase.

Only on the SIG Webstore. Cannot be combined with any other offer.

GET YOUR FREE JULIET3 MAGNIFIER NOW

Buy a ROMEO-X COMPACT or a ROMEO1PRO and Get (1) FREE FOXTROT1X Flashlight

Simply add either to your cart and (1) FOXTROT1X will be added to your cart while supplies last!

A $99.99 Value!

ROMEO1PRO 1X30MM

ROMEO1PRO 1X30MM

GET A FREE MATCHING FOXTROT1X WITH PURCHASE

NOW ONLY $199.99

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ROMEO-X COMPACT

ROMEO-X COMPACT

GET A FREE MATCHING FOXTROT1X WITH PURCHASE

NOW ONLY $399.99

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UNLOCK EARLY BLACK FRIDAY DEALS

Sezzle

SIG SAUER 72 PEASE BLVD NEWINGTON, New Hampshire 03801

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New Colors for Vector Gen 3

Alpine and FDE Vector

VECTOR GEN 3

ALPINE AND FLAT DARK EARTH TWO NEW COLOR OPTIONS

Chesapeake, Virginia, USA – November 24, 2025 — KRISS USA is pleased to announce that the KRISS Vector Gen 3 is now shipping to authorized distributors and dealers in two new factory color options: Alpine and Flat Dark Earth. These new finishes are available across all Gen 3 configurations, including the Carbine (CRB), Pistol (SDP), and Short-Barreled Rifle (SBR).

KRISS USA is also updating its Gen 2–to–Gen 3 Upgrade Service, giving current Vector Gen 2 owners the opportunity to update their firearm to the latest Gen 3 specifications. Alpine and Flat Dark Earth upgrade options will be available beginning January 2026.

VIEW ALL MODELS

ONLINE STORE | SUPPORT | CONTACT US


KRISS USA | 912 Corporate Lane | Chesapeake VA 23320 USA

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Zaffiri Precision Expands Black Friday Deal with Major Discounts

Zaffiri Precision Expands Black Friday Deal with Major Discounts

Major discounts on eGift Cards, limited-time blowouts, last-chance closeouts, and introductory prices highlight Zaffiri Precision’s biggest holiday sale event yet.

Largo, Fla. (November 2025)Zaffiri Precision, a leading innovator in precision-engineered firearm components, has announced an expanded lineup of Black Friday promotions, including deep discounts on eGift cards, a final closeout of Glock 26 complete uppers, and exceptional savings across the ZULU Series and SIG Sauer P265XL bundles.

“Black Friday is our biggest event of the year, and we wanted to give our customers multiple ways to save on the products they rely on,” said Thom Kuss, Director of Marketing for Zaffiri Precision. “From eGift card bonuses to once-in-a-lifetime closeout pricing, these deals represent some of the best values we’ve ever offered.”

Customers can now take advantage of 20 percent off Zaffiri Precision eGift cards, available in denominations ranging from $25 to $1,000. For example, customers will receive a $100 eGift card for just $80.

Zaffiri Precision is also liquidating all remaining Glock 26 inventory, marking the last opportunity to purchase these complete uppers as the company will no longer manufacture the G26 slide. Regularly $579.99, they are currently offered at a Black Friday price of $249.99 (while supplies last). These complete uppers are compatible with Glock 26 Gen ¾ frames and also work with G27, G28, and G39 frames using the appropriate 9mm components. It is precision-machined from a single billet of 17-4 stainless steel, delivering tighter tolerances, improved accuracy, and exceptional durability. Each unit is 100 percent American-made.

Additionally, the ZULU Black Friday sale is still going strong. With every ZULU Series complete upper purchase, starting at just $300, customers will receive four free magazines (a $64 value). Those purchasing the ZULU Elite, priced at $359.99, will receive the same four free magazines plus an additional ported barrel included with each purchase, representing an added value of $243. Introductory pricing will increase after Dec. 1, 2025.

Zaffiri Precision is also running an exclusive blowout on the ZPS.2 Multicam Black Complete Upper for the SIG Sauer P365XL, now $200 off, reduced from $699 to just $499, and bundled with a FREE Holosun red dot optic. This limited-quantity offer is the result of a contract overrun, providing a unique opportunity for customers to secure a full-featured, American-made upper at an unmatched price point. This deal runs while supplies last.

The ZPS.2 Multicam Black Complete Upper for the SIG Sauer P365XL is crafted from a single billet of 17-4 stainless steel, resulting in tighter tolerances, improved accuracy, and enhanced durability. It is compatible with both SIG P365XL and XMacro frames.

In addition to the SIG P365 deal, Zaffiri Precision will also be offering a FREE Holosun optic with ALL complete uppers (excluding the ZULU series) and 50 percent off all compensators, including threaded and non-threaded versions. These sales are live now through Cyber Monday.

Shop all the Black Friday deals at https://zaffiriprecision.com/blackfriday/.

For more information on Zaffiri Precision, visit https://zaffiriprecision.com/

About Zaffiri Precision:

Zaffiri Precision is an industry leader in producing high-quality, customizable aftermarket gun slides and barrels for Glock, SIG Sauer, and Springfield Hellcat platforms. Committed to precision engineering and American-made craftsmanship, Zaffiri Precision delivers innovative solutions that enhance firearm performance and aesthetics. For more information, visit https://zaffiriprecision.com

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For the Shooter Who Has Everything… Except This

Train Smarter, Improve Faster

While others chase Black Friday deals, we’re focused on results.

Mantis helps shooters train smarter and improve faster — and it’s no gimmick. Trusted by military, special forces, and everyday gun enthusiasts alike, it’s proven to deliver results. In fact, 94% of shooters see measurable improvement within just 20 minutes.

The all-new TitanX now joins the Mantis family — delivering everything shooters have been asking for: safe and realistic dry fire, laser feedback, MantisX app insights, a realistic resetting trigger — all while saving you thousands on ammo.

THE WORLD’S TOP RATED TRAINING SYSTEMS

MANTISX SYSTEMSScreenshot 2025-11-24 180945SHOP BLACKBEARDXScreenshot 2025-11-24 181401


MantisX 2270 US Highway 30 Oswego, Illinois 60543

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Be Thankful with Shell Shock Technologies’ Black Friday Deals

Be Thankful with Shell Shock Technologies’ Black Friday Deals

From Nov. 25 – 28, 2025, save 15 percent on next-gen ammo, casings, and apparel sitewide with code BLACKFRIDAY2025.

Eubank, KY (November 2025)Shell Shock Technologies, LLC. (SST), a leading innovator in the ammunition industry, , is kicking off the season of giving with its Black Friday Sale. From Nov. 25 – 28, 2025, customers can enjoy 15 percent off sitewide www.shellshocktechnologies.com using code BLACKFRIDAY2025. The sale offers shooters and reloaders the perfect opportunity to stock up on next-generation NAS³™ casings, Shell Tech™ factory-loaded ammunition, and performance-driven branded apparel.

“As we head into the holiday season, we’re excited to give our customers a chance to experience the best of what Shell Shock Technologies has to offer at a great value,” said Peter Foss, Managing Partner and CEO of Shell Shock Technologies. “Our NAS3 casings, Shell Tech ammunition, and apparel represent the next generation of performance and reliability, and this sale is our way of thanking the shooting community for their continued support.”

SST’s patented NAS3NAS3 casings deliver a powerful advantage for shooters and reloaders seeking strength, consistency, and performance. Built from a nickel-alloy stainless-steel hybrid construction, NAS3 casings are up to 50 percent lighter than traditional brass while offering twice the tensile strength, greater elasticity, and complete corrosion resistance. This advanced design minimizes wear on firearms, ejects cooler than brass, and withstands extreme pressures without deforming. Spent casing can also be retrieved with a magnet, and pistol cases can be reloaded multiple times without losing shape or integrity, making NAS3 a durable and cost-effective next-generation option for high-volume shooters. It is available in 9mm, 5.56x45mm, 308 Win, .380 ACP, and .300 BLK.

Shell Tech ammunition builds on this innovation, offering shooters superior precision, reliability, and performance across multiple calibers—9mm, .380 ACP, 300 AAC Blackout, 5.56 NATO, and 308 Win. Every round is hand-inspected to ensure peak consistency, dependable function, and enhanced accuracy. Shell Tech ammo delivers fast, flat flight paths with reduced felt recoil, supporting quicker follow-up shots for competition, self-defense, recreation, and duty applications.

To complement its advanced ammo offerings, SST also features a growing line of Shell Tech apparel designed for comfort, durability, and everyday versatility. The collection includes premium T-shirts, mid-weight terry hoodies with secure storage and adjustable features, classic flannels with contrast details and functional touches, as well as UV-protective hats and rugged accessories. Designed for life at the range, in the field, or on the go, Shell Tech apparel blends performance-ready materials with modern, versatile designs.

Shop the full Black Friday Sale from Nov. 25 – 28, 2025, and save 15 percent sitewide at www.shellshocktechnologies.com with code BLACKFRIDAY2025.

Keep up with Shell Tech’s advanced ammunition on the website


About Shell Shock Technologies and Shell Tech™ Ammo:

Shell Shock Technologies, LLC (SST), headquartered in Eubank, Kentucky, is a leading innovator in advanced ammunition case design and manufacturing. Since 2015, Shell Shock has supplied hundreds of millions of high-performance cases to commercial ammunition companies, U.S. defense contractors, and international defense allies. The company’s patented, lightweight, and durable cases are engineered to enhance precision, reliability, and functionality across a variety of applications. Expanding on this legacy, Shell Shock introduced Shell Tech™, a new line of factory-loaded, hand-inspected ammunition designed for hunters, sports shooters, and defense professionals. Produced at our Calhoun, Georgia facility, Shell Tech ammo brings unmatched quality, accuracy, and consistency directly to consumers.

Committed to ongoing innovation, Shell Shock’s engineers continually develop advanced materials and processes, including pioneering lightweight ammunition links for belt-fed machine guns. With a focus on performance, dependability, and customer satisfaction, Shell Shock and Shell Tech set a new standard in ammunition technology.

For more information, please visit www.shellshocktechnologies.com

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NSSF Files Amicus Brief in Support of Challenge to Hawaii’s Second Amendment Restrictions in Wolford v. Lopez

NSSF

November 24, 2025

NSSF Files Amicus Brief in Support of Challenge to Hawaii’s Second Amendment Restrictions in Wolford v. Lopez

WASHINGTON, D.C.—NSSF®, the Firearm Industry Trade Association, filed an amicus brief with the U.S. Supreme Court in support of the petitioners in Wolford v. Lopez, a challenge to Hawaii’s law prohibiting the carry of handguns by licensed conceal carry permit holders on private property open to the public unless the owner gives express permission.

The U.S. Court of Appeals for the Ninth Circuit upheld Hawaii’s law, concluding that while it implicates the plain text of the Second Amendment, it is nevertheless constitutional because it fits within the Nation’s historical tradition of firearm regulation. NSSF’s brief urges the Supreme Court to reject and overrule the Ninth Circuit’s decision.

“The Second Amendment grants law-abiding Americans the Constitutional right to bear arms and any such law that relegates that right to the backbench is unconstitutional and should be struck down,” NSSF Senior Vice President and General Counsel Lawrence G. Keane stated. “Hawaii’s law makes it nearly impossible for law-abiding citizens to carry a firearm for self-defense as they have a constitutional right to do. The Supreme Court should recognize Hawaii’s gamesmanship in trying to get around the Court’s prior decisions vindicating Second Amendment rights and strike the law down. No other Constitutional right is relegated as a second-class right and Hawaii’s law immediately turns unwitting Americans into criminals when exercising that right.”

In its brief, NSSF argues that Hawaii’s law “unquestionably restricts conduct covered by the plain text of the Second Amendment—namely, bearing arms.” Likewise, the law fails under the historical tradition test: “Hawaii’s law flips the tradition of limited and well-defined restrictions on the carry right on its head, creating a default rule that law-abiding citizens cannot carry firearms as they go about their daily lives unless private property owners express override that state-imposed preference.”

NSSF contends that Hawaii’s law is a blatant effort to frustrate the right to keep and bear arms, as it is both a historical and modern-day outlier.



About NSSF

NSSF is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, visit nssf.org.


National Shooting Sports Foundation | 6 Corporate Drive | Shelton, CT 06484 US

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NSSF Names Melissa Schilling VP of Exhibitions & Events, John McNamara VP of Member Services

NSSF

November 24, 2025

NSSF Names Melissa Schilling VP of Exhibitions & Events, John McNamara VP of Member Services

WASHINGTON, D.C.—NSSF®, The Firearm Industry Trade Association, is pleased to announce two forthcoming additions to its executive leadership team. Effective January 1, 2026, Melissa Schilling will become Vice President, Exhibitions and Events, and John McNamara will serve as Vice President, Member Services.

Chris Dolnack, NSSF Senior Vice President and Chief Customer Officer, will be retiring April 2, 2026, after nearly three decades of service to the association.

“Both Melissa and John will be outstanding additions to NSSF’s executive team,” said NSSF President and CEO Joe Bartozzi. “Their commitment to excellence and to NSSF’s mission has and will continue to drive our organization forward.”

“I also extend an enormous amount of thanks to Chris Dolnack for his leadership and service to NSSF and our industry over the years,” Bartozzi said. “He has played an immense role in the success of NSSF and its signature event, the SHOT Show®, and we wish him all the best in his well-earned retirement.”

Schilling joined NSSF in 2003 and has been an integral part of the organization’s growth and achievements. She has advanced through many roles during her tenure, most recently serving as Managing Director of Exhibitions and Events, where she has led the planning and execution of the SHOT Show as well as NSSF’s many other events held throughout the year. She has also held roles in public relations and led NSSF’s recruitment and retention efforts.

McNamara joined NSSF in 2017, starting as Senior Director of Retailer Services and advancing to Managing Director of Member Services in 2021. He has played a key role in strengthening the association’s member relationships and engagement, developing partnerships, increasing revenue and aligning departmental goals with organizational strategy. Before joining NSSF, he served as Executive Vice President at firearm manufacturer PTR Industries.



About NSSF

NSSF is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, visit nssf.org.


National Shooting Sports Foundation | 6 Corporate Drive | Shelton, CT 06484 US

Posted in Industry News, NSSF/NRA | Tagged , , | Leave a comment

SIG Saturday is Almost Here!

SIG Experience Center

STORE  RANGE EVENTS

JOIN US THIS SATURDAY, NOVEMBER 29TH!

These in-store only doorbuster deals won’t last. Stop by and take advantage of these limited-time savings!

Doors open from 9:00am-5:00pm.

What you see below is just the beginning. Even more deals await:

Select firearms, optics, ammunition, and more!

Up to 60% Off on Select Ammunition.

Give the Gift of Choice This Holiday Season! Purchase a SEC Gift Card at 15% Off!

Stop by the SIG Experience Center Public Range and Enjoy a Free M250 Rental

(Ammo Not Included).

20% Off Select VERTX Products!

VISIT THE SEC

Follow us on Instagram and Facebook for sneak peeks and product highlights leading up to the event!

Have product questions? Stop in or email us at secinfo@sigsauer.com

Flagship Store Hours: Monday-Sunday, 8am-7:30pm
SIG SAUER Shooting Center Hours: Monday – Sunday, 8am-7:30pm
Coffee Shop: Thursday – Monday, 8am-4pm

SIG SAUER Academy

231 Exeter Road Epping, NH 03042
603-610-3400
sigsaueracademy.com


SIG SAUER 72 PEASE BLVD NEWINGTON, New Hampshire 03801

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Winchester Announces Opening of State-of-the-Art Office in Clayton, Missouri

Winchester Announces Opening of State-of-the-Art Office in Clayton, Missouri

CLAYTON, MO (November 24, 2025) — Winchester Ammunition, The American Legend, has officially opened a modern new office in Clayton, Missouri. The location accommodates nearly 70 full-time staff from the Winchester division, in addition to corporate support staff, including finance, technology, and human resources.
Brett Flaugher, President of Winchester Ammunition, expressed enthusiasm for the new office, stating, “Winchester recognized opportunities with a new division office that will benefit its employees and corporate culture for years to come. Winchester is a brand with 159 years of history and a strong legacy as an industry leader, and we are excited about operating our business in this new environment. The ongoing support of Missouri’s congressional leaders like Congressman Sam Graves, Senator Josh Hawley, and Senator Eric Schmitt, and their commitment to fostering business growth and supporting our industry, is vital to the company’s growth and this important milestone.”
The opening of the new Clayton office space highlights Winchester’s position as the global leader in small caliber ammunition for hunting, recreational shooting, law enforcement, and the military. While Winchester continues operations at its manufacturing sites across the United States, the new office in Clayton is designed to enhance connectivity and attract new talent to the company.
To commemorate the opening, Winchester Ammunition, together with U.S. Congressman from Missouri Sam Graves, hosted a ribbon-cutting ceremony at the office facility. The event drew more than 150 attendees, underscoring its significance.
Congressman Sam Graves, representing Missouri’s 6th District, remarked, “I am proud that Winchester has chosen Missouri for the location of its newly created headquarters. To have the only American-owned major ammunition manufacturer in the state of Missouri is a source of pride for the region and a vote of confidence in our workforce.”

About Winchester Ammunition

Winchester is the leading small caliber ammunition brand for hunting, recreational shooting, and law enforcement, and the largest supplier to the U.S. military. The legendary Winchester® brand, with its 159-year history, is founded on principles of integrity, hard work, and a strong commitment to its loyal customers. As a segment of Olin Corporation, Winchester shares Olin’s purpose to deliver materials and solutions that enhance and protect lives. Learn more about Winchester and the responsible use of its products by visiting Winchester.com or connecting with us on Facebook at Facebook.com/WinchesterOfficial.

Winchester: Committed to Safe, Legal and Responsible Firearm Use

As a global leader in the shooting sports and hunting industry, and a brand of 159 years, Winchester is committed to safe, legal and responsible firearm use. Winchester works with key groups like the National Shooting Sports Foundation on a variety of topics important to our industry, including training and education, and on specific programs such as Gun Owners Care® and Project ChildSafe®. Winchester will continue to support programs, organizations and individuals who promote hunting and shooting sports activities in a positive and responsible environment. Any use of firearms by youth participants should be done under the direct supervision of a parent, guardian or other responsible adult.

About Gun Owners Care®

Gun owners care. You care about safety. You care about preventing unauthorized access to firearms. You care about bettering your community, helping those in need, and conserving wildlife and wild places for generations to come. It’s time for gun owners to tell their stories and to show how they’re making a difference. NSSF®, the trade association for the firearms industry, has established the Gun Owners Care® campaign to unite gun owners and the firearms industry in this common cause. Visit gunownerscare.org for more information.

:

Winchester Ammunition

600 Powder Mill Road

East Alton, IL 62024

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BLACK FRIDAY: Up To 35% SITEWIDE Savings

HOME | HOLSTERS | AMMO CARRIERS | BELTS | FAQ

BLACK FRIDAY: Up To 35% SITEWIDE Savings

It’s that time of year again! Black Friday and Cyber Monday are here, with our best deal of the year! Stock up on gifts for the holidays, treat yourself to new EDC gear, or prepare for the next hunting season.

Use code BFCM35 at checkout and save up to 35% today.

SAVE 25% SITEWIDE
SAVE 30% ON ORDERS $250+
SAVE 35% ON ORDERS $350+  

SHOP NOW

Did You Know: Galco Offers Two Methods to Buy Now, Pay Later?

4 installments | 0% interest

Need Some Ideas?

Galco Holsters

2019 W Quail Ave Phoenix, Arizona 85027

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Gifts For Everyone On Your List

check out some of our accessories that are sure to make great gifts

OPTIC PLATES | OPTICS | RIFLE ACCESSORIES | SLIDE SERVICES

Paragon CleanersMeet the COMP MAXTools and accessories

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Paragon Optics Lens Cleaner and Weapon Light Cleaner Bundle

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C&H Precision

55 Mustang Ct Richmond Hill, GA

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The Best Prices You’ll See All Year… Before the Grinch Grabs Them

The Grinch Steals Great Deals | But You Can Grab Them First | Shop Our Biggest Sale | Up to 25% Off

Laser Ammo is thankful for you, so we couldn’t help but give you bigger and better savings for Black Friday and Cyber Monday. But beware, the Grinch is on the loose, and he’s out for Santa’s precision and your savings.

With up to 25% off select items from now through December 1st, pull the trigger before it’s too late!

SHOP NOW

Out train the Grinch this season with Laser Ammo’s best-sellers!

20% Savings

  • Sharpen your aim with the SureStrikeMAG
  • ​Improve rifle accuracy with the Flash Bolt
  • ​Train with your own firearms using a Laser Cartridge
  • ​Expand your skills across various firearms with Caliber Adaptors
  • ​Step up your hunting game with Laser Kits & Hunting Packs
  • Perfect your precision with Electronic Targets that light up red and green, making every training session merry, bright, and right on target
  • Bring the range home for the holidays with Smokeless Range® combos and add-ons — the ultimate gifts for serious shooters

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Even the Grinch couldn’t stop us from spreading a little extra cheer…

FREE CHOCOLATE AMMO SIX-PACK & BATTERY PACK

On Orders Over $500

*while supplies last

FREE LASERPET I, 9MM RED LASER& GUN MAT
On Orders Over $1,000

*while supplies last

Don’t let the Grinch beat you to the deals! Train Smarter this Black Friday season!
Shop now before they’re gone. The sale ends 12/1/25, and bonus items are available while supplies last. Save big, train better, and get more free!

Prices on the website reflect the sale price, no coupon code needed.  Terms and conditions apply. Holiday Sales are available for U.S. sales only, cannot be applied to custom orders, and cannot be combined with any other offer or discount. 
Valid through Dec. 1st.

DON’T COMPROMISE.

TRAINING LASERS   TRAINING GUNS  SIMULATORS + TARGETS

TACTICAL TRAINING  LASERAMMO.COM • FIND YOUR RANGE!


516-858-1262 • PO BOX 222017 GREAT NECK, NY11022

Laser Ammo Training Technologies, PO Box 222017, Great Neck, NY 11022, United States

Posted in Holiday Shopping Suggestions, Training | Tagged , | Leave a comment

2025 Holiday Deals Start Now – up to 50% Off select items

25% OFF

REC7 DI COMPLETE UPPER

SHOP NOW

UP TO 30% OFF

SELECT MRAD BARREL KITS

SHOP NOW

10% OFF

.416 BARRETT
A-TIP AMMO

SHOP NOW

10% OFF

MODEL 82A1 UPPER RECEIVERS

SHOP NOW

25% OFF

SELECT
MODEL 82A1 & M107A1 MAGS

SHOP NOW

15% OFF

MRAD PLATFORM BAG RIDERS

SHOP NOW

25% OFF

CHRISTMAS SWEATER

SHOP NOW

NEW

NEW T-SHIRTS

SHOP NOW

25% OFF

HOODIES

SHOP NOW

15% OFF

HEADSTAMP
HITCH COVERS

SHOP NOW

NEW

HAWAII .50 SHIRT

SHOP NOW

20% OFF

ALL BARRETT HEADWEAR

SHOP NOW

15% OFF

DRINKWARE

SHOP NOW

20% OFF

BELT BUCKLE

SHOP NOW

25% OFF

PATCHES

SHOP NOW

10% OFF

MRAD MK 22 PELICAN 1770

SHOP NOW

10% OFF

MRAD & MK 22 TOOLKIT

SHOP NOW

20% OFF

DUFFEL BAG

SHOP NOW

10% OFF

CLEANING MATS

SHOP NOW

15% OFF

SHOOTING MATS

SHOP NOW

Save up to 50% on hundreds of items available through this exclusive online offer, while supplies last!

Parts & Accessories  Ammunition  Apparel

Cleaning Equipment  Optics Accessories

Promotional Items

Need help? Contact our customer service team at mail@barrett.net


Barrett Firearms
5926 Miller Lane
Christiana, TN 37037

Posted in Holiday Shopping Suggestions | Tagged , | Leave a comment

EIKONIC Knives Make the BEST Gifts!

SIG SAUER

FIREARMS  SHOP  SALE  MAGS

SIG SAUER x EIKONIC Knife Comapny

Not Sure What To Get as a Gift This Holiday Season?

SIG SAUER has teamed up with EIKONIC Knife Company to bring you an exclusive collection of premium knives, created with you, the discerning SIG SAUER customer, in mind. EIKONIC has poured their passion for knives into every detail, creating them for both everyday carry and tactical use.

Each knife is constructed with premium steels like M390, 154CM and Nitro V, and fitted with rugged G10 or Canvas Micarta handles for a superior grip. They feature smooth ambidextrous flipping action, ceramic ball bearings, and sleek designs that everyone will enjoy.

SHOP THE COLLECTION

SIG x EIKONIC Knives

ValidusXiphos

TsuruKarak

SHOP THE COLLECTION

SIG SAUER 72 PEASE BLVD NEWINGTON, New Hampshire 03801

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MTM WATCH Black Friday 15% Off

*Terms and conditions apply: 15% off all products, Valid through December 3rd, 2025, Free Shipping for US only and for orders over $500.00, promo code can’t be used with other offers.

www.mtmwatch.com


MTM Watches | 1225 South Grand Ave. | Los Angeles, CA 90015 US

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Tomorrow’s the Day – The Sale You’ve Been Waiting For

SHOP NOW →

The wait is over — the Longshot Black Friday Sale begins Tommorrow!!!

Here’s your shot to grab the best gear in precision shooting at the lowest prices of the year:



Sale Begins Nov 24 and  ends Dec 8 at midnight CST.

SALE BEGINS TOMORROW

Longshot Target Camera 2109 County Rd 129 Pearland, TX 77581

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Stable Internet of Things Power

Stable IoT Power Indoors

Nov 21, 2025

(Source iHLS)

Representational image of wireless power

This post is also available in: עברית (Hebrew)

As the Internet of Things (IoT) expands, powering numerous connected devices indoors has become increasingly challenging. Conventional solutions such as batteries or wired connections have clear limitations: batteries require frequent replacement or charging, and cables limit mobility and flexibility. These constraints have spurred interest in optical wireless power transmission (OWPT), which delivers energy through light, converting it back to electricity at the device using photovoltaic (PV) receivers.

Researchers at Science Tokyo have developed a new LED-based OWPT system that addresses the shortcomings of both batteries and conventional wireless power methods. Unlike laser-based systems, which pose safety risks and require strict regulatory compliance, LEDs provide inherently safe energy transmission, while remaining cost-effective and durable. The challenge, however, has been maintaining consistent power over distance and under changing lighting conditions.

The team’s solution integrates a dual-mode, adaptive design capable of operating seamlessly in both bright and dark indoor environments. A novel double-layer lens system, combining a tunable liquid lens with an imaging lens, automatically adjusts the light beam’s spot size to match the PV receiver’s distance and dimensions, optimizing energy transfer. A motorized reflector, controllable in both horizontal and vertical axes, aligns the beam precisely, guided by a depth camera with RGB and infrared sensors. This setup allows the system to detect the position of PV receivers and track the beam’s irradiation spot, ensuring accurate delivery.

Artificial intelligence enhances the system’s efficiency. A convolutional neural network based on the Single Shot MultiBox Detector algorithm processes input from the sensors, enabling the system to sequentially power multiple devices of varying sizes without interruption. Retroreflective sheets surrounding the PV receivers provide clear outlines in both light and dark conditions, further improving targeting accuracy.

According to TechXplore, the resulting system can transmit power stably up to five meters, automatically switching between devices and adapting to environmental changes. Beyond commercial IoT applications such as smart factories and connected homes, this technology could support defense and security operations by enabling safe, wireless power delivery to sensors, communications nodes, and autonomous devices in indoor facilities where wired infrastructure is impractical or vulnerable.

By combining adaptive optics, AI-based detection, and LED-based power transmission, this auto-OWPT platform represents a practical step toward scalable, safe, and flexible indoor energy solutions for the growing IoT ecosystem.

The research was published here.

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Early Black Friday: FREE Tango Scope with ECHO Thermal Purchase

SIG SAUER

FIREARMS  SHOP  SALE  MAGS

Early Black Friday Deals

Buy an ECHO CV25 Thermal Clip-On and Get (1) FREE TANGO-MSR Riflescope!

Simply add the ECHO CV25 to your cart and (1) TANGO-MSR Compact 1-8x24mm (SFP) will be added to your cart only while supplies last and only at the SIG Webstore.

A $499.99 Value!

BUY AN ECHO CV25 GET A FREE TANGO-MSR COMPACT RIFLESCOPE

On all orders of $100 or more. Not valid for AK, HI or PR.

GET YOUR FREE TANGO-MSR COMPACT SCOPE NOW

More exclusive Black Friday product deals are coming soon, so set your reminder before time runs out!

Please note: these deals cannot be combined with any other offer or discount.

UNLOCK EARLY BLACK FRIDAY DEALS

Check Out Other Deals Happening Now!

Buy a ROMEO8T Rifle Red Dot and Get (1) FREE JULIET3 Magnifier

Simply add the ROMEO8T to your cart and (1) JULIET3 3X MAGNIFIER will be added to your cart while supplies last!

A $359.99 Value!

Buy a ROMEO8T Rifle Red Dot Sight and get (1) free JULIET3 Magnifier with purchase.

Only on the SIG Webstore. Cannot be combined with any other offer.

GET YOUR FREE JULIET3 MAGNIFIER NOW

Buy a ROMEO-X COMPACT or a ROMEO1PRO and Get (1) FREE FOXTROT1X Flashlight

Simply add either to your cart and (1) FOXTROT1X will be added to your cart while supplies last!

A $99.99 Value!

ROMEO1PRO 1X30MM

ROMEO1PRO 1X30MM

GET A FREE MATCHING FOXTROT1X WITH PURCHASE

NOW ONLY $199.99

BUY NOW

ROMEO-X COMPACT

ROMEO-X COMPACT

GET A FREE MATCHING FOXTROT1X WITH PURCHASE

NOW ONLY $399.99

BUY NOW

UNLOCK EARLY BLACK FRIDAY DEALS

Sezzle


SIG SAUER 72 PEASE BLVD NEWINGTON, New Hampshire 03801

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Donate Toys for Tots at the SEC

SIG Experience Center

STORE  RANGE  EVENTS

Toys for Tots Drive

The SIG Experience Center is a proud host location of Toys for Tots!

Stop by with your donations now until December 5th.

VISIT THE SEC

Salute Our Troops

Salute our troops with holiday cheer at the Holiday Card
Station. Join us in sending a personal thank-you to the brave men and
women who fight for our freedom. Your heartfelt messages will brighten the
holidays for our troops serving overseas.

Write a Letter

Grab a card

Write down your holiday wishes

Give them festive stickers

Place your card in the envelope and seal it with care

Drop it in the box

Available now until December 5th!

VISIT THE HOLIDAY CARD STATION IN-STORE TODAY!

Have product questions? Stop in or email us at secinfo@sigsauer.com

Flagship Store Hours: Monday-Sunday, 8am-7:30pm
SIG SAUER Shooting Center Hours: Monday – Sunday, 8am-7:30pm
Coffee Shop: Thursday – Monday, 8am-4pm

SIG SAUER Academy

231 Exeter Road Epping, NH 03042
603-610-3400
sigsaueracademy.com

SIG SAUER 72 PEASE BLVD NEWINGTON, New Hampshire 03801

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Meet the Newest PSK™

A New Shade of Survival

Storm Gray Looks. Elmax Performance.

Your Personal Survival Kit

593GY-02 PSK™

593BK PSK™

593BK-01 PSK™



YOURS, FOR LIFE

Benchmade Knife Company 300 Beavercreek Road Oregon City, Oregon 97045

Posted in Knives and Tools | Tagged , | Comments Off on Meet the Newest PSK™

Beginner is the First Step to Expert

SIG SAUER

COURSES  SHOP  RANGE  EVENTS

SIG SAUER Academy Handgun

Beginner is the First Step to Expert…

Handgun 101: Handgun Orientation

Whether you’re new to firearms, seeking to improve your comfort level, or exploring a new skill, this course is an ideal starting point. We’re offering five dates in December. Now’s your chance…or tell a friend!

VIEW MORE COURSES

Have product questions? Stop in or email us at secinfo@sigsauer.com

Flagship Store Hours: Monday-Sunday, 8am-7:30pm
SIG SAUER Shooting Center Hours: Monday – Sunday, 8am-7:30pm
Coffee Shop: Thursday – Monday, 8am-4pm

SIG SAUER Academy

231 Exeter Road Epping, NH 03042
603-610-3400
sigsaueracademy.com


SIG SAUER 72 PEASE BLVD NEWINGTON, New Hampshire 03801

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Buy 2 boxes Get $5 back on ALL HUNTING AMMO!

HUNTING|DEFENSE|TRAINING|DEALER LOCATOR

Norma USA
200 Blue Moon Crossing.
Suite 100
Savannah GA 31322

About Norma USA
NormaUSA.com offers in stock, high quality, reasonably priced. Norma ammunition ready to ship. Whether you need ammunition for target practice, hunting purposes or defensive measures, there Is plenty or ammo for sale that will fit your needs.

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Winchester® Launches Ammunition Black Friday Rebate

Winchester® Launches Ammunition Black Friday Rebate

CLAYTON, MO (November 21, 2025) — Winchester launches a holiday rebate for Black Friday where consumers can earn 15% back on eligible Winchester target rifle, pistol, and rimfire ammunition. The maximum rebate amount for each category is $50, minimum purchase of one box, and all pack sizes and configurations are eligible. The offer is valid on qualifying purchases made between November 20, 2025 – December 5, 2025. Eligible products include:
Winchester pistol: *Includes all FMJ, JHP, Target & Practice, and Defense products in eligible calibers

  • 9MM 
  • 10MM Auto

  • 38 Special

  • 45 Auto

  • 40 S&W 
  • 380 Auto

Winchester target rifle: 

  • 7.62 x 51MM

  • 7.62 x 39MM

  • 300 BLK

  • 5.56 NATO

  • 6.5 Creedmoor

  • 350 Legend

  • 308 WIN

  • 223 REM

Winchester target rimfire:

  • 22 LR

  • 22 MAG

  • 17 HMR

Visit Winchester.com/rebates to learn more.

About Winchester Ammunition

Winchester is the leading small caliber ammunition brand for hunting, recreational shooting, and law enforcement, and the largest supplier to the U.S. military. The legendary Winchester® brand, with its 159-year history, is founded on principles of integrity, hard work, and a strong commitment to its loyal customers. As a segment of Olin Corporation, Winchester shares Olin’s purpose to deliver materials and solutions that enhance and protect lives. Learn more about Winchester and the responsible use of its products by visiting Winchester.com or connecting with us on Facebook at Facebook.com/WinchesterOfficial.

Winchester: Committed to Safe, Legal and Responsible Firearm Use

As a global leader in the shooting sports and hunting industry, and a brand of 159 years, Winchester is committed to safe, legal and responsible firearm use. Winchester works with key groups like the National Shooting Sports Foundation on a variety of topics important to our industry, including training and education, and on specific programs such as Gun Owners Care® and Project ChildSafe®. Winchester will continue to support programs, organizations and individuals who promote hunting and shooting sports activities in a positive and responsible environment. Any use of firearms by youth participants should be done under the direct supervision of a parent, guardian or other responsible adult.

About Gun Owners Care®

Gun owners care. You care about safety. You care about preventing unauthorized access to firearms. You care about bettering your community, helping those in need, and conserving wildlife and wild places for generations to come. It’s time for gun owners to tell their stories and to show how they’re making a difference. NSSF®, the trade association for the firearms industry, has established the Gun Owners Care® campaign to unite gun owners and the firearms industry in this common cause. Visit gunownerscare.org for more information.


Winchester Ammunition

600 Powder Mill Road

East Alton, IL 62024

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Countdown to Our Black Friday Sale!

Shop the Best Of The West Website!

What To Expect?

Shop Gifts

Shop Hornady Ammo

Best of the west homepage.

RIFLES

ACCESSORIES

CONTACT

Best Of The West Arms 115 W. Yellowstone Ave. Cody, WY 82414

Posted in Holiday Shopping Suggestions | Tagged , | Comments Off on Countdown to Our Black Friday Sale!

Black Friday Deals For Your Gun – Now Up To 40% OFF!

Crimson TraceLASERSLIGHTSSIGHTSSCOPES

black friday sale, shop now

The biggest sale of the year is starting early! Right now, get Up To 40% OFF Lights, Lasers, and Scopes! It’s time to outfit your home defense shotgun, your every-day carry, or meticulously tuned rifle with that last piece of kit.

SHOP NOW

Featured Products:

hardline 3-9x40 mr1-moa

$285.99      $171.59

ADD TO CART

mossberg laser saddle - red

$186.99      $157.46

ADD TO CART

SHOP SALE

remington and mossberg laser saddles, shop sale

Crimson Trace

CRIMSON TRACE CORPORATION

1800 N Rte Z A, Columbia, MO 65202­

(800) 442-2406

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HUGE Black Friday Sale! 40% Off Storewide!

HOLIDAY SALE!  40% OFF STOREWIDE!

Gear up and GIFT UP because Prois is

“Hunting up the holidays” with 40% off SITEWIDE!
Jackets, vests, tops, pants, logo wear, accessories! Merge pattern,

Cumbre pattern, solids galore! ALL 40% off!!!
⏰ Sale ends 11/30/25
* Giftcards, Footwear & Grangers gear excluded from sale.

SHOP SALE NOW!

image placeholder

Prois · 808 W New York Ave Ste B · Gunnison, CO 81230-3443 · USA

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Police Strength & Pocket-Sized Pepper Spray

SHOP

CONTACT

CHOOSE YOUR PEPPER SPRAY

At Premier Body Armor, everything comes back to the same idea – give you more ways to get home safe.

Your armor and firearm cover the worst day. Pepper spray gives you a fast, non-lethal option when you want distance and time to move out of danger.

Fox Labs for Serious Defense:

The .50 Cal of pepper spray, Fox Labs’ OC formulas start with pepper rated up to 5.3 million Scoville Heat Units, the same line trusted by law enforcement, corrections, and military personnel worldwide.

Available in stream & cone fog patterns.

Image of Fox Labs 3oz

Fox Labs 3oz

$26.99

Image of Fox Labs 1.5oz

Fox Labs 1.5oz

$21.99

Image of Fox Labs 16oz Pistol Grip

Fox Labs 16oz Pistol Grip

$69.99

POM for Everyday Carry:

One of the most trusted names in pepper spray, POM is a compact pepper spray designed to attach to a keyring or pocket clip. It is an easy yes for the people you care about most – wives, college kids, or anyone who wants a simple non-lethal option in reach.

Available with simple safety cap and interchangeable color rings.

Image of POM Keychain

POM Keychain

$13.95

Image of POM Clip

POM Clip

$13.95

Image of POM MK-3

POM MK-3

$16.95

SEE ALL PEPPER SPRAY OPTIONS

Shipping and restrictions – Pepper spray cannot be shipped to AK, DC, HI, PR, MA, or NY and can only be shipped via ground methods. Air shipping options will be disabled at checkout when this item is in your cart.

link to our story


Premier Body Armor 575 Separk Cir. Gastonia, NC 28054

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An Urgent Message From Nighthawk Custom…

Important Update: Online Checkout Issue

Right now, we’re experiencing a problem with our online checkout system, and some customers may be unable to complete online orders at this time. Our team is urgently working to resolve the issue as quickly as possible.

If the problem persists through the weekend, please call us as soon as we open at 8:00 AM CST on Monday, or try completing your checkout again at that time.

We realize this is happening during our biggest sale of the year, and we’re truly sorry for the inconvenience. Thank you so much for your patience while we work to get everything back up and running.


Nighthawk Custom 1306 W Trimble Ave Berryville, AR 72616

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Insane Demand for TitanX – Here’s the Latest

TitanX by Mantis

Demand for the new TitanX is insane. This is our largest launch ever, and our production team is working around the clock to get TitanX into the world’s hands as soon as possible. Special thanks to them! We do all product assembly in-house to ensure the highest quality, and we’re tripling our capacity to meet demand.

Orders are shipped in the order they were received, and the current lead-time is approximately 4-5 weeks for new orders. Ordering now will get you the next spot in line.

Thank you for your patience. Thank you for your support. We love creating products that make you a better shooter, and can’t wait to see how you improve with a TitanX in your hands.

Best,
Team Mantis

Active Self ProtectionNRA Shooting Illustrated

Guns.com TestimonialSafariland Insider

Screenshot 2025-11-20 181051

CHECK OUT THE NEW TITANX

MantisX 2270 US Highway 30 Oswego, Illinois 60543

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NSSF Encouraged, Looks Forward to ATF Director Nominee Robert Cekada Confirmation Hearing

NSSF

November 20, 2025

NSSF Encouraged, Looks Forward to ATF Director Nominee Robert Cekada Confirmation Hearing

WASHINGTON, D.C. — NSSF®, The Firearm Industry Trade Association, is encouraged by President Donald Trump’s nomination of Robert Cekada to be the Director of the Bureau of Alcohol, Tobacco, Firearms and Explosives (ATF) and looks forward to his testimony before the U.S. Senate Judiciary Committee during his confirmation hearing. NSSF is heartened that President Trump is nominating a permanent director, which will provide strong leadership to the men and women of the ATF and the firearm industry ATF regulates with fair and impartial regulatory guidance.

“Deputy Director Cekada has the experience, wisdom and confidence of his colleagues to effectively lead the men and women of the ATF,” said Lawrence G. Keane, NSSF Senior Vice President and General Counsel. “Deputy Director Cekada respects the Second Amendment and understands that the firearm industry is not the ‘enemy’ but a valuable partner that assists ATF in its core mission of combatting violent crime. Firearm retailers are on the front lines helping to prevent the criminal acquisition of firearms. They are a vital source of information to ATF special agents on illegal straw purchasing of firearms.”

Keane added, “We look forward to hearing Deputy Director Cekada’s testimony before the Senate Judiciary Committee at his confirmation hearing.”

Cekada currently serves as ATF’s Deputy Director and brings over 30 years of law enforcement experience, including 20 years in various roles within ATF from special agent to Special Agent-in-Charge of Field Division in Baltimore and Miami to leadership positions at ATF’s headquarters. Prior to his service with ATF, Deputy Director Cekada served with the New York Police Department, focusing on anti-gang crime and the City of Plantation Police Department in Broward County, Florida, where he served with the Patrol Division and Special Weapons and Tactics (SWAT) Team.

As a Special Agent-in-Charge, Deputy Director Cekada has been on the ground with the firearm industry to promote public awareness to stop these crimes from occurring and has a career history of working with the firearm industry to ensure law-abiding citizens can exercise their Second Amendment rights.

NSSF has partnered with the ATF for over 25 years on the Don’t Lie for the Other GuyTM program, to warn the public that illegally straw-purchasing firearms for someone who cannot legally purchase their own firearm, or does not want to be associated with the sale of a firearm, is a serious federal crime that carries a penalty up to 15 years in prison and a $250,000 fine. NSSF also partners with ATF in another program called Operation Secure Store®, which helps improve security at firearm retailers to deter or prevent thefts and burglaries of those firearm retailers. As part of that program, NSSF matches ATF reward offers up to $5,000 for information leading to the arrest and conviction of suspects of those crimes.

About NSSF

NSSF is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, visit nssf.org.


National Shooting Sports Foundation | 6 Corporate Drive | Shelton, CT 06484 US

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Don’t Wait! Great Gifts for Any SIG Fan

SIG SAUER

FIREARMS  SHOP  SALE  MAGS

Holiday Gift Guide

The Clock is Ticking: Get the Best SIG Gifts Before It’s Too Late

Stop stressing about your holiday list – our dedicated Holiday Gift Guide is the definitive solution for the SIG fan in your life. Choose from SIG apparel, drinkware, bags, safes, tools, knives and so much more.

DISCOVER OUR HOLIDAY GIFT GUIDE

Gift A Real Life Miniature Replica of Your Firearm

Image of GOATGUNS - DIE CAST MINIATURE SIG SAUER M17

GOATGUNS – DIE CAST MINIATURE SIG SAUER M17

$99.99

Have fun assembling this miniature pistol! Rack the slide and watch the dummy rounds eject. This makes a great holiday gift for any firearms fan!

Features:

4.5″ in length (11 cm)
Slide locks on empty
Assembles like the real one & can be field stripped (trigger needs to be squeezed to remove slide)
Cycles dummy rounds
SIG SAUER stamped double stack magazine, grips and slide
Thumb safety functionality
Closed barrel, not capable of firing. Does not load round.
Also available is the MCX Rattler in both grey and black

GET YOURS TODAY

Image of MCX Rattler - Miniature Die-Cast Replica from GoatGuns

MCX Rattler – Miniature Die-Cast Replica from GoatGuns

$79.99

GET YOURS TODAY

PURCHASE AN E-GIFT CARD

Top Gifts This Holiday Season

Image of VAULTEK SIG LIFEPOD 2.0 PORTABLE ADVENTURE SAFE

VAULTEK SIG LIFEPOD 2.0 PORTABLE ADVENTURE SAFE

$169.99

SHOP NOW

Image of MASTER GUN VISE BY REAL AVID

MASTER GUN VISE BY REAL AVID

$299.99

SHOP NOW

TAKE YOUR PICK FROM OUR TOP GIFTS FOR THIS SEASON

SIG Apparel Makes the Perfect Gift

Image of SIG SAUER THREE TREES - MEN'S TSHIRT

SIG SAUER THREE TREES – MEN’S TSHIRT

$19.99$24.99

SHOP NOW

Image of SIG SAUER BLUE AND GOLD - MEN'S TSHIRT

SIG SAUER BLUE AND GOLD – MEN’S TSHIRT

$17.99$29.99

SHOP NOW

Image of J.P. SAUER & SOHN HOODIE - CAMO

J.P. SAUER & SOHN HOODIE – CAMO

$69.99

SHOP NOW

Image of VINTAGE ORIGINAL SAUER LOGO HOODIE - BLACK

VINTAGE ORIGINAL SAUER LOGO HOODIE – BLACK

$69.99

SHOP NOW

Range Bags Make Great Gifts

Image of 5.11 X SIG SAUER RANGE READY BACKPACK

5.11 X SIG SAUER RANGE READY BACKPACK

$174.99

SHOP NOW

Image of 5.11 X SIG SAUER RANGE READY TRAINER BAG

5.11 X SIG SAUER RANGE READY TRAINER BAG

$149.99

SHOP NOW

Image of 5.11 X SIG SAUER RANGE READY PRO BAG

5.11 X SIG SAUER RANGE READY PRO BAG

$109.99

SHOP NOW

PURCHASE AN E-GIFT CARD

TAKE YOUR PICK FROM OUR TOP GIFTS FOR THIS SEASON

SIG SAUER 72 PEASE BLVD NEWINGTON, New Hampshire 03801

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NSSF Appeals to Fourth Circuit to Block Maryland Anti-PLCAA Law

NSSF

November 20, 2025

NSSF Appeals to Fourth Circuit to Block Maryland Anti-PLCAA Law

WASHINGTON, D.C. — NSSF®, The Firearm Industry Trade Association, appealed to the U.S. Court of Appeals for the Fourth Circuit following the U.S. District Court of Maryland’s decision dismissing NSSF’s lawsuit challenging Maryland’s law that intended to circumvent the Protection of Lawful Commerce in Arms Act (PLCAA).

The PLCAA prohibits frivolous lawsuits against members of the firearm industry for the criminal misuse of lawfully sold legal firearms by remote third parties.

“The PLCAA prohibits the type of laws that allow frivolous lawsuits brought by Maryland Attorney General Anthony Brown seeking to hold industry members liable for the criminal acts of third parties,” explained Lawrence G. Keane, NSSF Senior Vice President and General Counsel. “The law gives Attorney General Brown license to target perfectly legal commerce. As a result, it not only seeks to impose a gun control agenda through litigation that not only runs afoul of the PLCAA, but it also violates the First Amendment by limiting protected commercial free speech, the Commerce Clause, Due Process and the Second Amendment.”

Maryland’s Gun Industry Accountability Act is part of a coordinated effort by antigun state legislatures, their attorneys general and gun control special interest groups to engage in lawfare against the firearm industry as an “end run” around the bipartisan PLCAA which Congress passed in 2005.

In enacting the PLCAA, Congress explained it was because antigun politicians were using the courts to “attempt to circumvent the Legislative branch of government” and “expand civil liability in a manner never contemplated by the framers of the Constitution.” Recently, antigun states began a new lawfare tactic by enacting laws codifying vague “reasonableness” standards to hold law-abiding firearm industry members liable for harms caused by criminals who misuse their lawfully sold legal products.

Recognizing AG Brown will wield House Bill 947 to sue industry members for their lawful commerce and the grave danger the law’s unconstitutionally vague “reasonableness” standard for creating or contributing to a “public nuisance” poses to lawful commerce, NSSF filed this lawsuit on behalf of its over 10,000 members. A wide variety of NSSF members – including manufacturers, distributors and retailers – filed declarations in support of NSSF’s motion for a preliminary injunction because of concerns they face liability under House Bill 947’s vague and subjective requirement to “establish and implement reasonable controls” to prevent criminals from misusing their products.

The district court concluded that NSSF had standing to challenge the law on behalf of its members based on AG Brown’s enforcement action against NSSF-member GLOCK, Inc. However, it then concluded that the court should abstain from further proceedings and dismiss the case without prejudice because it was concerned that entering any relief for NSSF would constitute interference in the state court action AG Brown brought against GLOCK, Inc. NSSF is now appealing that dismissal. 



About NSSF

NSSF is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, visit nssf.org.


National Shooting Sports Foundation | 6 Corporate Drive | Shelton, CT 06484 US

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Akkar USA’s Coot Magnum: The Ultimate O/U Field Shotgun 

Akkar USA’s Coot Magnum: The Ultimate O/U Field Shotgun

North Kansas City, MO (November 20, 2025) – Step up to true 12-gauge magnum performance with the Coot Magnum, Akkar USA’s feature-filled, hard-hitting over/under shotgun. This shotgun, built for foul weather, stands up to the harshest field conditions. Elevate the waterfowl hunting experience with the Coot Magnum shotgun cloaked in Mossy Oak Elements Terra camo.

Versatility is the name of the game. The Akkar USA Coot Magnum uses a magnum chamber that accommodates a wide range of shotshells from 2 ¾” to 3 ½”. It gives the flexibility to tackle everything from upland game to the largest waterfowl.

With five extended choke tubes included, hunters can customize the shot pattern for optimum performance. Extended chokes offer the added advantage of tool-less removal, so swapping tubes is quick and easy. Whether tight patterns or wider spreads, this shotgun adapts to individual shooting styles and ammo choices.

Akkar USA coats all metal components with a sleek Tungsten Cerakote finish, enhancing durability and resistance to wear, rust, and corrosion. It ensures the shotgun will stand the test of time while the matte color melds perfectly into the camo pattern on the stock and forend, helping to hide the shotgun from keen eyes.

The tang-mounted safety/barrel selector switch lets shooters quickly transition from close-range to longer-distance shots based on the installed chokes. An automatic safety ensures the gun remains safe until manually switched off to fire. It allows the hunter to focus on a smooth gun mount without an accidental discharge. Adding to the shotgun’s reliability in the field, the Coot doesn’t require recoil to set the next hammer; barrel selection happens automatically with or without recoil. This feature makes the shotgun perfect for use in a blind.

Hunters never miss a moment of action thanks to automatic ejectors that kick shells out of the chamber for rapid follow-up shots. For customers who prefer extractors, the Coot Magnum easily converts from auto ejectors to extractors by swapping one part—a unique feature not found on most shotguns!

Mossy Oak Elements Terra camo provides a stylish and stealthy look while offering a comfortable grip for enhanced handling in any environment, wet or dry. Waterfowlers can mount a sling to the gun’s built-in sling studs, freeing up the hunter’s hands for carrying other essential hunting gear. 

Akkar USA backs the Coot Magnum with its 5-year limited warranty, a commitment to the quality and performance of this field-ready shotgun, and peace of mind for waterfowlers looking to explore America’s newest shotgun brand.

The Coot Magnum is an excellent choice for the shotgun hunter who wants one gun for all types of hunting. It is available at premier dealers nationwide.

Coot Magnum

Akkar USA Coot Magnum Features:

  • Chamber Size: 2 ¾ – 3 ½” magnum chamber
  • Choke System: 5 extended choke tubes
  • Ejection/Extraction: Auto ejectors (convertible)
  • Trigger: Mechanical trigger
  • Safety: Barrel selector & auto safety
  • Stock/Material: Mossy Oak Elements Terra camo
  • Material: Polymer stock
  • Finish: Tungsten Cerakote
  • Accessories/Rails: Sling studs
  • Warranty: 5-year warranty

Akkar USA Coot Magnum Specs:

  • Gauge: 12
  • Barrel Length: 28 inches
  • Color Of Metal: Tungsten Cerakote
  • Weight: 7 lbs 5 ounces
  • Drop @ Heel: 2 1/8
  • Drop @ Nose Comb: 1 1/2
  • Drop @ Center Comb: 1 3/4
  • Drop @ Toe: 7 3/8
  • Length Of Pull: 14 1/2
  • Cast Off At Heel: 1/2
  • Cast Off At Toe: 1/2
  • MSRP: $1,119

About Akkar USA:

Akkar USA offers a unique blend of traditional craftsmanship and modern innovation by creating high-quality shotguns catering to hunting enthusiasts and competitive shooters. Founded in Istanbul in 1985, Akkar has now expanded its operations in the USA. With innovative designs that prioritize reliability and safety while remaining faithful to our hunting and shooting heritage, Akkar USA shotguns are built for those who demand reliability in the field, at home, and at the range. Akkar USA is committed to delivering the highest-quality products for all passionate shooters and hunters.

For more information, please visit: https://www.akkarusa.com.

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Dominate the Rut with BUK OPS® Buknoculars™ & Primetime Color Vision

Dominate the Rut with BUK OPS® Buknoculars™ & Primetime Color Vision

West Monroe, LA (November 20, 2025) – Whitetail movement patterns change during the rut as bucks actively shift from establishing pre-rut dominance to searching for does throughout the day. It is essential to clearly see deer in low light because most successful hunts happen in the first or last hour of legal shooting times. BUK OPS Buknoculars enable low-light viewing by changing how hunters see deer in the most challenging lighting conditions. Using Primetime Color Vision™ Technology, deer stand out from their surroundings all in full color.

Buknoculars grant hunters a significant advantage over traditional optics, especially during the rut when deer are on the move. Buck Commander’s patent-pending Primetime Color Vision is an industry-first. This technology does not use thermal imaging or infrared; it uses proprietary technology unlike any other, allowing full-color viewing.

During the rut, Primetime Color Vision Technology allows hunters to focus on deer funnels, pinch points, and travel corridors that connect bedding and feeding areas—natural highways for cruising bucks. Buknoculars offer a clear color view in graying light conditions.

Buknoculars come equipped with a shielded viewing screen, adding distraction-free observation for the hunter. After locating deer, a 1-5x digital zoom displays every detail on its large HD viewfinder. A built-in 4K recorder captures the hunt, making it popular among hunters who share their experience online.

Buknoculars are the most versatile binoculars on the market. The difference is bright, clear, and in full color. Dominate the rut with BUK OPS Buknoculars this fall.

Buknoculars™ Features:

  • 25mm objective lens
  • Manual focus, easy to adjust
  • 1-5X zoom range
  • 2.95-inch HD viewfinder
  • Extended battery life
  • Includes BUKSKIN neoprene protective skin (Veil Tac Black Camo)
  • MSRP: $549.99

About BUK OPS™

Buck Commander has been a household name for nearly two decades & while the company has licensed a variety of great products over the years…the team has always aspired to develop unique products of their own. The Buckmen did not want to go to market with any type of “me too” products and definitely didn’t want to be in the sea of the same. BUK OPS ™ sets a new standard for clarity and precision. Elevate your hunt with Buck Commander’s latest innovation – where tradition meets technology.

For more information, please visit: https://bukops.com/

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NEW Vortex® Sport Riflescope Rings

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NEW SPORT RIFLESCOPE RINGS: POWERFUL HOLD. REPEATABLE ACCURACY.

November 20, 2025 –

BARNEVELD, Wis. – The new Sport line of riflescope rings from Vortex® ensure hunters now have an option that will exceed their expectations.
Sport Riflescope Rings come in a variety of tube sizes and heights to perfectly match your setup. They’re horizontally split and chamfered, meaning all you have to do is torque the screws correctly and these rings won’t damage your riflescope’s tube. They’re also compatible with Picatinny and Weaver®-style rails.
30mm Sport Riflescope Rings Available in Low (.80″), Medium (.90″), High (1.1″), and Extra High (1.5″)
MAP: $39.99 | MSRP: $49.99
1″ Sport Riflescope Rings Available in Low (.80″), Medium (.90″), High (1.1″), and Extra High (1.5″)
MAP: $39.99 | MSRP: $49.99
For a detailed list of technical specifications, frequently asked questions, and high-resolution images, check out the
Vortex® New Product Portal.

To see more from Vortex®, visit VortexOptics.com


About Vortex®: Your desire to be your best fuels our promise to provide nothing short of exceptional performance, unmatched service, and memorable experiences. The way we see it, your success is our success.
Welcome to Vortex Nation™.

1 Vortex Drive, Barneveld, WI, 53507

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A $199 Level IV Plate?

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body armor plate on black background with words fortis IV rifle-rated confidence

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Built for real-world readiness with curved comfort and a solid, multi-hit Polyethylene/Aluminum Oxide design.

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The plates felt very quality. The shipping went well and they were really well protected in the box. They fit my plate carrier perfectly and felt super comfortable.

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This place is nicely curved and fits me well. Im a bigger guy but it covers my vitals as its made to do and it forms well to my chest. Fairly light weight and well worth the price!

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BODY ARMOR PLATES  BACKPACK ARMOR

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Premier Body Armor 575 Separk Cir. Gastonia, NC 28054

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The ASA has been making big waves…

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The American Suppressor Association is delivering real results in the fight for your suppressor rights.
Thanks to relentless advocacy, the ASA has successfully achieved two major wins for law-abiding suppressor owners:

  1. The $200 NFA tax was removed – a massive step toward ending the unconstitutional restrictions of the National Firearms Act.
  2. NFA examiners went back to work during the government shutdown – keeping transfers moving and preventing costly delays for consumers.

To keep that momentum the ASA has additionally filed two landmark lawsuits.
Joining forces with leading Second Amendment groups, and companies like SilencerCo, to challenge the unconstitutional National Firearms Act and fight to remove suppressors from its outdated restrictions.
By entering the Thanksgiveaway Raffle, you’re not only standing up for your Second Amendment rights, you also have a chance to win a
SilencerCo Velos 556 K!
Today is your last chance to enter! Don’t miss this opportunity to support the ASA!

SUPPORT THE ASA

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Have a question? Feel free to contact our customer service center via email at info@silencerco.com or call us at 801.417.5384. To opt out, click unsubscribe below.

SilencerCo, 5511 S 6055 W, West Valley City, UT 84118, United States

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