ZeroTech Optics USA Introduces Thrive X 3-12×44 Hunting Riflescope Line
Five reticle options, MOA or MRAD adjustments and parallax adjustment from 10 yards to infinity support a hunting rifle that sees changing terrain and distances.
Nashville, TN — ZeroTech Optics USA introduces the Thrive X 3-12×44, a second focal plane hunting riflescope line with Zeroplex, Mildot, G4, PHR 3 and PHR 4 reticle options. Pairing a 44mm objective with a 3-12x magnification range and adjustable parallax, the line gives hunters a choice of MOA or MRAD adjustments within one versatile optical platform.
The 3x setting provides a 36.2-foot field of view at 100 yards for locating game, while 12x brings distant detail closer with a 9.2-foot field of view. Parallax adjusts from 10 yards to infinity, allowing the scope to accommodate close-range practice as well as field use at varying distances. Eye relief measures 3.35 to 3.46 inches across the magnification range.
The Mildot configuration pairs mil-based reticle references with 0.1 MRAD clicks and 17.5 MRAD of internal adjustment in each axis. Zeroplex, G4, PHR 3 and PHR 4 configurations use 0.25 MOA clicks with 60 MOA of internal elevation adjustment and 60 MOA of windage adjustment. Hunters can choose the aiming pattern and adjustment system they already use without changing magnification range or objective diameter.
G4, PHR 3 and PHR 4 models also include the Adjustable BDC Turret. Its five individually lockable markers can be set to distances confirmed with a particular rifle and load, while the underlying 0.25 MOA scale remains available for conventional dialing. The system adds a personalized set of elevation references alongside the glass-etched reticle, rather than requiring the shooter to use one method exclusively.
Key Features
● 3-12x magnification, 44mm objective and second focal plane design.
● 30mm 6061-T6 aluminum main tube with fully multi-coated lenses.
● Parallax adjustment from 10 yards to infinity; IPX7 waterproof rating.
● 19.9 oz for Zeroplex and Mildot; 20.2 oz for models with the BDC turret.
● Nonilluminated reticles with subtensions calibrated at 12x.
Reticle Options and Model Specifications
Zeroplex and Mildot are the wire-reticle configurations, with Mildot offering mil-based reference points for elevation and wind holds. The glass-etched G4, PHR 3 and PHR 4 options include the Adjustable BDC Turret. PHR 3 provides simplified holdover references; PHR 4 uses a floating center dot and cross with an open upper field. All five retain a consistent apparent reticle size as magnification changes.
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Product / SKU |
Click value |
Weight |
||
|
0.25 MOA |
Not included |
19.9 oz (563 g) |
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|
0.1 MRAD |
Not included |
19.9 oz (563 g) |
||
|
0.25 MOA |
Included |
20.2 oz (574 g) |
||
|
0.25 MOA |
Included |
20.2 oz (574 g) |
||
|
0.25 MOA |
Included |
20.2 oz (574 g) |
Weights for G4, PHR 3 and PHR 4 configurations include the Adjustable BDC Turret.
Each model includes a soft neoprene cover, a high-quality microfiber cloth, ZeroTech stickers and a welcome card with a QR code to the instruction manual. The Adjustable BDC Turret is also included with the G4, PHR 3 and PHR 4 configurations.
For more information on the Thrive X 3-12×44 line, visit zerotechoptics.com or use the individual product links above.
About ZeroTech Optics USA
ZeroTech Optics USA is an American optics company based in Nashville, Tennessee, offering riflescopes, red dot and reflex sights, binoculars and spotting scopes for hunters, shooters and outdoor enthusiasts. ZeroTech products are backed by the Triple A Lifetime Warranty: any owner, any problem, always covered, with no receipt required. ZeroTech. Confidence Built. Learn more at zerotechoptics.com
