
January 23, 2024![]()
Jeff Reh Receives the NSSF Ken Sedlecky Lifetime Achievement Award

LAS VEGAS — NSSF®, The Firearm Industry Trade Association, today presented its highest honor — the Ken Sedlecky Lifetime Achievement Award — to Jeff Reh, who served for four decades at Beretta USA Corp. as General Counsel and was as a member of the NSSF Board of Governors for more than 20 years.
Reh was recognized as the recipient of the award at the NSSF Members Meeting during the industry’s annual trade show, the SHOT Show®.
“Jeff has been a pillar of wise counsel throughout his decades of service at Beretta and NSSF,” said Joe Bartozzi, NSSF President and CEO. “For his leadership and many other contributions to the firearm industry, he is a most worthy recipient of the NSSF Ken Sedlecky Lifetime Achievement Award. Jeff is a long-time colleague and friend, and it’s an honor to present this award to him.”
The NSSF Ken Sedlecky Lifetime Achievement Award recognizes individuals who have distinguished themselves by their long-term commitment to the success of the industry and by their support of NSSF’s mission to promote, protect and preserve hunting and the shooting sports.
Reh, who retired last year from Beretta USA, served for 22 years on the NSSF Board of Governors, 17 of them as the board’s Co-Vice Chairman. His guidance assisted in the growth and influence of NSSF during his board tenure.
He also served for 23 years on the board of the Sporting Arms and Ammunition Manufacturers’ Institute® (SAAMI), including two terms as Chairman. SAAMI is the organization that creates and publishes industry standards for safety, interchangeability, reliability and quality, coordinating technical data and promoting safe and responsible firearms use.
Reh was a leading voice in helping to guide the firearm industry through some of its most challenging times. In the late 1990s, he helped create the Hunting and Shooting Sports Heritage Fund, which raised tens of millions of dollars to successfully fight politically-motivated lawsuits filed against industry by municipalities. This aggressive response to these frivolous lawsuits led to Congress passing the Protection of Lawful Commerce in Arms Act, which was signed into law in 2005 by President George W. Bush.
Reh and Beretta also contributed greatly to growing participation in the shooting sports over the years, showing strong support for programs like the NSSF-developed Scholastic Clay Target Program. Today, the scholastic shooting sports are thriving and have tens of thousands of participants nationwide.
In the area of firearm safety, Reh, an avid target shooter and hunter, showed unwavering support for NSSF’s Project ChildSafe® program and, more recently, its new Gun Storage Check WeekTM campaigns.
Reh was unable to attend the SHOT Show award presentation but received the Ken Sedlecky Lifetime Achievement Award—a handsome Canada goose mounted on a stylish wood base—late last year in Washington, D.C., from Bartozzi.
The NSSF achievement award’s namesake, Ken Sedlecky, had a long career at Smith & Wesson, was inducted into the National Skeet Shooting Hall of Fame and was known for mentoring new youth and adult target shooters.
About NSSF
NSSF is the trade association for the firearm industry. Its mission is to promote, protect and preserve hunting and the shooting sports. Formed in 1961, NSSF has a membership of thousands of manufacturers, distributors, firearm retailers, shooting ranges, sportsmen’s organizations and publishers nationwide. For more information, visit nssf.org.
National Shooting Sports Foundation | 6 Corporate Drive | Shelton, CT 06484 US
















![Announced at SHOT Show 2025: FLOW Range 36 Ti, FLOW 9k Ti. [FIND A DEALER] Announced at SHOT Show 2025: FLOW Range 36 Ti, FLOW 9k Ti. [FIND A DEALER]](https://d3k81ch9hvuctc.cloudfront.net/company/UcSd44/images/8c86c74f-bb67-4002-8177-11d357e50e85.png)
![The All-New FLOW Range 36 Ti [LEARN MORE] The All-New FLOW Range 36 Ti [LEARN MORE]](https://d3k81ch9hvuctc.cloudfront.net/company/UcSd44/images/5631b860-1e6f-4cc8-8f22-1f401abc12a9.png)
![Introducing the FLOW 9k Ti [LEARN MORE] Introducing the FLOW 9k Ti [LEARN MORE]](https://d3k81ch9hvuctc.cloudfront.net/company/UcSd44/images/aab0a7de-e183-47fb-83b7-50e3e1d59d72.png)


























![A HISTORY OF EXCELLENCE. THE GOLD CLASS MINI BARRAGE" FOLLOWS IN THE FOOTSTEPS OF EDC. When we set out to make the new 585BK-251 Gold Class Mini Barrage®, the aim wasn't just to live up to what came before — the mission was to build a worthy tribute to a legendary Benchmade. An award-winning showcase of our new AXIS® Assist mechanism in 2009, the Mini Barrage® debuted alongside its full-size counterpart, and has remained an undeniable go-to ever since. Continuing 15 years of excellence, the 585BK-251 serves as an ultra-premium ode to this timeless Warren Osborne design. [ GET YOURS ] A HISTORY OF EXCELLENCE. THE GOLD CLASS MINI BARRAGE" FOLLOWS IN THE FOOTSTEPS OF EDC. When we set out to make the new 585BK-251 Gold Class Mini Barrage®, the aim wasn't just to live up to what came before — the mission was to build a worthy tribute to a legendary Benchmade. An award-winning showcase of our new AXIS® Assist mechanism in 2009, the Mini Barrage® debuted alongside its full-size counterpart, and has remained an undeniable go-to ever since. Continuing 15 years of excellence, the 585BK-251 serves as an ultra-premium ode to this timeless Warren Osborne design. [ GET YOURS ]](https://d3k81ch9hvuctc.cloudfront.net/company/WMS7L6/images/16a0a036-c0f8-4b7f-895d-11ae924dd3f5.jpeg)
![585BK-251. GOLD CLASS MINI BARRAGE [ GET YOURS ] 585BK-251. GOLD CLASS MINI BARRAGE [ GET YOURS ]](https://d3k81ch9hvuctc.cloudfront.net/company/WMS7L6/images/b64ce024-429a-4497-81fa-201b5612d47c.jpeg)








































































































